Spotify is an application that when downloaded to your machine, will let you make a search for some music that you want to hear, but don’t own; invariably it will find it and play it (internet connection needed). It’s instant, simple and free (that’s their strapline by the way). It’s revenue model is based on using legalised music.. you just have to hear/see adverts every now and then. Oh and by the way you can save your playlists.. and pass them around
Brilliant!
I’ve been using Spotify for some time now and realised that I haven’t posted about.. My musings with the new Muxtape made me realise that using Spotify (as a application) has just been as natural to use, as a new application could be. The UI is not re-inventing the wheel, the playlists are great and I’ve realised that the data they are getting form our usage is a complete gold mine for targeted, cross selling of adverts
It just works…
